{"id":788,"date":"2004-08-03T09:06:49","date_gmt":"2004-08-03T09:06:49","guid":{"rendered":"http:\/\/dev.adambowie.com\/2004\/08\/channel_4_to_la\/"},"modified":"2004-08-03T09:06:49","modified_gmt":"2004-08-03T09:06:49","slug":"channel_4_to_la","status":"publish","type":"post","link":"https:\/\/dev.adambowie.com\/blog\/2004\/08\/channel_4_to_la\/","title":{"rendered":"Channel 4 to Launch Digital Radio Station"},"content":{"rendered":"<p>Channel 4 are <A  HREF=\"http:\/\/www.money.telegraph.co.uk\/money\/main.jhtml?xml=\/money\/2004\/08\/01\/cnfour01.xml&#038;menuId=242&#038;sSheet=\/money\/2 004\/08\/01\/ixfrontcity.html\">supposedly<\/A> considering launching a digital radio station, that will be in &#8220;direct  competition&#8221; with Radio 4. Umm, yeah, right.<br \/>\nRunning a radio station might not be such a bad idea, and the author of the piece is right in thinking that  struggling Oneword would be the channel to morph into such a station &#8211; it&#8217;s on Digital One and so would get a  national footprint at a stroke.<br \/>\nBut compete with Radio 4? They could run phone-ins about last night&#8217;s Wife Swap or whatever, but that&#8217;s not really  the same. Indeed the phone-in is the only really affordable way that they could programme such a station. It&#8217;s not  going to be packed with original drama, unless they can find an outstandingly cheap source somewhere, and it&#8217;s not  going to have much in the way of documentaries. Even comedy, to which C4 would have access, would be tricky. I guess  the audio of Father Ted would work on radio in the same way it did for the likes of Yes Minister and Dad&#8217;s Army.  Let&#8217;s be honest, this is not a Radio 4 competitor.<br \/>\nThe main problem with a phone-in format, is that you need a critical mass of listeners to start getting decent calls  coming through. One to watch with interest nonetheless.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Channel 4 are supposedly considering launching a digital radio station, that will be in &#8220;direct competition&#8221; with Radio 4. Umm, yeah, right. Running a radio station might not be such a bad idea, and the author of the piece is right in thinking that struggling Oneword would be the channel to morph into such a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/788"}],"collection":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/comments?post=788"}],"version-history":[{"count":0,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/788\/revisions"}],"wp:attachment":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/media?parent=788"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/categories?post=788"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/tags?post=788"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}