{"id":3829,"date":"2014-07-31T00:00:13","date_gmt":"2014-07-30T23:00:13","guid":{"rendered":"http:\/\/dev.adambowie.com\/?p=3829"},"modified":"2014-07-30T22:42:04","modified_gmt":"2014-07-30T21:42:04","slug":"rajar-q2-2014","status":"publish","type":"post","link":"https:\/\/dev.adambowie.com\/blog\/2014\/07\/rajar-q2-2014\/","title":{"rendered":"RAJAR Q2 2014"},"content":{"rendered":"<p><a href=\"http:\/\/www.flickr.com\/photos\/adambowie\/12330530745\/\" title=\"RAJAR Q4 2013 by adambowie, on Flickr\"><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/farm6.staticflickr.com\/5500\/12330530745_3b32cd02bf_c.jpg\" width=\"800\" height=\"534\" alt=\"RAJAR Q4 2013\"><\/a><\/p>\n<p><strong>This post is brought to you in association with <em>RALF<\/em> from <em>DP Software and Services<\/em>. I&#8217;ve used RALF for the past 6 years, and it&#8217;s my favourite RAJAR analysis tool. So I&#8217;m delighted to be able to bring you this analysis. For more details on RALF, contact <A HREF=\"mailto:\/\/deryck@dpsas.co.uk\">Deryck Pritchard via this link<\/A> or phone 07545 425677.<\/strong><\/p>\n<p>At some point I&#8217;m really going to stop writing these&#8230;. Maybe.<\/p>\n<p>And I should point out up front that these are most certainly my own views and not those of either my current or previous employer. <\/p>\n<p>Just so we&#8217;re really clear on that!<\/p>\n<p>So what things jump out at me this quarter?<\/p>\n<p>Nationally:<\/p>\n<ul>\n<li>Total listening hours are down 0.9% on the Q but only down 0.2% on the Y.<\/li>\n<li>And there&#8217;s a decent shift towards commercial radio this quarter, with the BBC&#8217;s share falling from 54.9% to 53.3%, while commercial radio grows from 42.0% to 43.2%.<\/li>\n<li>Radio 2 actually lost a few listeners. Only 0.5%. But a few. Enough to fill Old Trafford.<\/li>\n<li>Radio 1 is up a bit on the Q although down a little on the Y.<\/li>\n<li>Absolute 80s has its biggest ever reach and hours &#8211; up 17% on the Q in listeners.<\/li>\n<li>Five Live is up 1.7%.<\/li>\n<li>But Talksport is up 5.6% to nearly 3.4m &#8211; a record audience for them.<\/li>\n<li>Kisstory has passed 1m up 18% on the last quarter.<\/li>\n<li>Kiss UK grows hours by 3.5%.<\/li>\n<li>Capital Network is broadly flat.<\/li>\n<li>And Absolute Radio&#8217;s Network is up to a record reach of nearly 3.8m.<\/li>\n<li>Global Radio grows its hours by 2.7%.<\/li>\n<li>Bauer Radio loses 1.2% of its hours.<\/li>\n<li>LBC &#8211; now national &#8211; basically flat this quarter.<\/li>\n<\/ul>\n<p>And in London:<\/p>\n<ul>\n<li>BBC London achieves a record reach of 572,000 up 29% on the Q.<\/li>\n<li>Capital London achieves its best reach in a couple of years up 15.\/2% on the Q. #1 in reach commercially.<\/li>\n<li>Capital Xtra is down 13% on the Q, and is doing much worse than Choice used to do before the rebrand.<\/li>\n<li>Heart London achieves modest growth in reach and hours. #1 in hours commercially.<\/li>\n<li>LBC falls back a little bit in the capital this quarter.<\/li>\n<li>Magic&#8217;s hours continue to bounce. Down 10% this Q.<\/li>\n<li>Smooth leaps 38% in reach and 49% in hours on the Q (and 90% in reach and 138% in hours on the Y!).<\/li>\n<li>A very disappointing Q for Xfm with some of its lowest ever reach and hours.<\/li>\n<\/ul>\n<p>Digitally:<\/p>\n<ul>\n<li>36.8% of all listening (a joint record) is now digital.<\/li>\n<li>57.3% of radio listeners spend at least some of their time listening digitally.<\/li>\n<li>A record 17.0% of listeners spend at least some of their time listening online &#8211; getting on for 1 in 5.<\/li>\n<li>44% of 15-24s&#8217; listening is digital&#8230;<\/li>\n<li>&#8230;and that means 68% of them listen at least some of the time digitally.<\/li>\n<li>Importantly, 15.0% of 15-24s&#8217; listening is via the internet.<\/li>\n<\/ul>\n<p><strong>Bubbles<\/strong><\/p>\n<p>Where would I be without them?<\/p>\n<p>Here&#8217;s the national chart.<\/p>\n<p><script type=\"text\/javascript\" src=\"\/\/ajax.googleapis.com\/ajax\/static\/modules\/gviz\/1.0\/chart.js\">\n{\"dataSourceUrl\":\"\/\/docs.google.com\/spreadsheet\/tq?key=0Atga8N37qziddFdWc1R4WGJEUjdNeVhhT0NKcnAyZHc&transpose=0&headers=1&range=A1%3AI1560&gid=0&pub=1\",\"options\":{\"titleTextStyle\":{\"fontSize\":16},\"vAxes\":[{\"useFormatFromData\":true,\"title\":\"Left vertical axis title\",\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null},{\"useFormatFromData\":true,\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null}],\"booleanRole\":\"certainty\",\"title\":\"Chart title\",\"height\":586,\"animation\":{\"duration\":500},\"width\":800,\"focusTarget\":\"series\",\"annotations\":{\"domain\":{\"style\":\"line\"}},\"hAxis\":{\"useFormatFromData\":true,\"title\":\"Horizontal axis title\",\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null},\"tooltip\":{\"trigger\":\"none\"}},\"state\":{},\"view\":{\"columns\":[0,{\"label\":\"Year\",\"properties\":{\"role\":\"annotation\"},\"sourceColumn\":1},2,3,4,5,6,7,{\"label\":\"Group\",\"properties\":{\"role\":\"annotation\"},\"sourceColumn\":8}]},\"isDefaultVisualization\":true,\"chartType\":\"MotionChart\",\"chartName\":\"Chart1\"}\n<\/script><\/p>\n<p>As ever, <a href=\"http:\/\/dev.adambowie.com\/rajar\/rajartest.htm\">I recommend viewing the larger fullscreen version<\/a> which includes some explanatory notes.<\/p>\n<p>And here&#8217;s the London chart.<\/p>\n<p><script type=\"text\/javascript\" src=\"\/\/ajax.googleapis.com\/ajax\/static\/modules\/gviz\/1.0\/chart.js\">\n{\"dataSourceUrl\":\"\/\/docs.google.com\/spreadsheet\/tq?key=0Atga8N37qziddFplcEw5Sm02eEZDcVlaVDFXY3g0VWc&transpose=0&headers=1&range=A1%3ABA1878&gid=0&pub=1\",\"options\":{\"titleTextStyle\":{\"fontSize\":16},\"vAxes\":[{\"useFormatFromData\":true,\"title\":\"Left vertical axis title\",\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null},{\"useFormatFromData\":true,\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null}],\"booleanRole\":\"certainty\",\"title\":\"Chart title\",\"height\":586,\"animation\":{\"duration\":0},\"width\":800,\"focusTarget\":\"series\",\"annotations\":{\"domain\":{\"style\":\"line\"}},\"hAxis\":{\"useFormatFromData\":true,\"title\":\"Horizontal axis title\",\"minValue\":null,\"viewWindow\":{\"max\":null,\"min\":null},\"maxValue\":null},\"tooltip\":{\"trigger\":\"none\"}},\"state\":{},\"view\":{\"columns\":[0,{\"label\":\"Period\",\"properties\":{\"role\":\"annotation\"},\"sourceColumn\":1},2,3,4,5,6,7,8,9,10,11,12,13,14,15,16,17,18,19,20,21,22,23,24,25,26,27,28,29,30,31,32,33,34,35,36,37,38,39,40,41,42,43,44,45,46,47,48,49,50,51,{\"label\":\"Group\",\"properties\":{\"role\":\"annotation\"},\"sourceColumn\":52}]},\"isDefaultVisualization\":true,\"chartType\":\"MotionChart\",\"chartName\":\"Chart1\"}\n<\/script><\/p>\n<p><a href=\"http:\/\/dev.adambowie.com\/rajar\/rajarlondon.html\">And a link to the larger version<\/a>. Note that this chart in particular will take a long time to load as there&#8217;s a lot of data underlying it. Please be patient.<\/p>\n<p><strong>Finally<\/strong><\/p>\n<p>For more RAJAR analysis, I&#8217;d recommend the following sites:<\/p>\n<p><a href=\"http:\/\/www.rajar.co.uk\" >The official RAJAR site<\/a><br \/> including <a href=\"http:\/\/www.rajar.co.uk\/docs\/news\/RAJAR_DataRelease_InfographicQ22014.pdf\">another nice infographic<\/a><br \/>\n<a href=\"http:\/\/www.radiotoday.co.uk\/\" >Radio Today<\/a> for a digest of all the main news<br \/>\n<a href=\"http:\/\/media.info\/uk\" >The recently renamed Media.Info<\/a> (n\u00e9e Media UK) for lots of numbers and charts<br \/>\n<a href=\"http:\/\/pauleaston.blogspot.co.uk\/\" >Paul Easton<\/a> for analysis<br \/>\n<a href=\"http:\/\/www.mattdeegan.com\/\" >Matt Deegan<\/a> may have some analysis<br \/>\n<a href=\"http:\/\/www.theguardian.com\/media\" >Media Guardian<\/a> for more news and analysis<br \/>\n<a href=\"http:\/\/www.onegoldensquare.com\/\" >One Golden Square<\/a> for more Absolute Radio details<br \/>\n<a href=\"http:\/\/www.bbc.co.uk\/mediacentre\/\">The BBC Mediacentre<\/a> for BBC Radio stats and findings<br \/>\nAnd there are always <a href=\"http:\/\/www.rajarsmilies.com\/#all\" >RAJAR Smilies<\/a><\/p>\n<p><em>Source: RAJAR\/Ipsos-MORI\/RSMB, period ending 22 June 2014, Adults 15+.<\/p>\n<p>Disclaimer: These are my views alone and do not represent those of anyone else. Any errors (I hope there aren&#8217;t any!) are mine alone. Access to the RAJAR data is via RALF from DP Software as mentioned at the top of this post.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This post is brought to you in association with RALF from DP Software and Services. I&#8217;ve used RALF for the past 6 years, and it&#8217;s my favourite RAJAR analysis tool. So I&#8217;m delighted to be able to bring you this analysis. For more details on RALF, contact Deryck Pritchard via this link or phone 07545 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[100,42,29,31],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/3829"}],"collection":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/comments?post=3829"}],"version-history":[{"count":1,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/3829\/revisions"}],"predecessor-version":[{"id":3830,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/posts\/3829\/revisions\/3830"}],"wp:attachment":[{"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/media?parent=3829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/categories?post=3829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dev.adambowie.com\/blog\/wp-json\/wp\/v2\/tags?post=3829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}