{"id":2933,"date":"2011-05-25T13:20:56","date_gmt":"2011-05-25T13:20:56","guid":{"rendered":"http:\/\/dev.adambowie.com\/2011\/05\/why_im_not_goin\/"},"modified":"2011-05-25T13:20:56","modified_gmt":"2011-05-25T13:20:56","slug":"why_im_not_goin","status":"publish","type":"post","link":"https:\/\/dev.adambowie.com\/blog\/2011\/05\/why_im_not_goin\/","title":{"rendered":"Why I’m Not Going To The Cinemas As Much As I Once Did"},"content":{"rendered":"

Cinema has always been a media that has felt under threat. Radio, television, video, DVD, BluRay, video games and so on, have all at one time or another been listed as being a reason that the medium is going to fail. And it’s true that it has adapted – or had to adapt – over the years. And despite the naysayers, it’s has evolved and survived.
\nToday, it’s technology that gives it a leading edge: digital projectors, 3D, and digital surround systems.
\nBut even those are not enough to keep it on an even keel, and in many ways, they’re also becoming cinema’s biggest problem.
\nThere are reports that 3D is not as popular as it once was, with 2D versions of films outperforming 3D versions. That’s not surprising as most 3D is rubbish, adding no more than a few cheap thrills, but at considerable cost to enjoyment of the film overall. And now we hear about considerable problems<\/a> with digital projectors in some cinemas with 2D films<\/a>.
\nI used to go to the cinema all the time. Now, it’s a much rarer treat for me. That’s not the ticket prices – although in London those don’t help – it’s because I find the experience significantly less pleasant than it once was.
\nHere’s my list of things cinemas, and the film industry in general, needs to do if it wants to regain my custom:<\/p>\n