Category: Media

Over in Broadcast (no link, sorry), Guardian Unlimited’s Emily Bell writes that she thinks Sky has no intention of really launching a new DTT box and removing channels like Sky News and Sky Sports News from the Freeview platform. She believes that it’s a move to muddy the waters around the time that Setanta are…

If you bought a copy of The Times this morning at WH Smith, then you got a free copy of The Rough Guide to Saving Energy – a 64 page booklet sponsored by Sky (sister company to The Times) who are running a Green Britain initiative this week. The booklet bears a “stamp” that reads…

Just a note to say that there are a couple of new TV reviews over on the righthand side. I’ve been a bit lackadaisical about these of late. Oh, and hello if you’ve come here via Campaign magazine. Thank you to Kathryn Jacob for mentioning me!

I saw the most offensive advertisement I’ve ever seen on TV last night. There was no nudity in it, there was no “clever” reordering of swearwords, there was no hidden racial slurs buried within the copy, there was no mockery of the practices of any given religion or minority group. No. The ad was for…

Interesting to read the responses on Mediaguardian’s Organ Grinder blog to the question “Will you be watching Channel 4 tonight?” Obviously, for me the answer is a resounding no. I’d post my response there, but the commenting system seems to be down at the moment. So let me write here instead. We’re at the start…

This weekend, I’ve noticed two new print campaign ads which seem worthy of some note. First off, Microsoft is advertising its Live search. With the strapline “Does the world need another search engine?” it explains some of the reasons that surfers might want to use Live instead of Google. Obviously it doesn’t mention Google, but…

A great piece by Will Hutton in yesterday’s Observer. It’s hard to fault him on anything he says about British TV today. And I look forward to reading Jeremy Isaacs’s article in Prospect magazine.

OK. Here’s how not to do trade advertising. Thinkbox is the marketing body for the UK TV industry. In other words, their job is to ensure that marketeers are aware of the benefits of spending money on TV, and not the internet (or anywhere else) where so much money is being redirected these days (Google…

With the advent of two new free evening papers, the Evening Standard is finding it hard to compete. This week it’s offering a free DAB radio every night. A fine prize certainly, but not really in the realms of free cars every night that it’s managed in the past. But I digress. One of the…